Marketing Manager (Content Strategy & Platform Experience)

Overview

Aquent is partnering with a global leader in entertainment and media, a company renowned for its innovative storytelling and groundbreaking digital experiences. This organization is at the forefront of shaping how audiences worldwide engage with beloved stories and characters, continually pushing the boundaries of digital content and streaming technology. Joining this team means contributing to a legacy of creativity and innovation that impacts millions.

Are you a dynamic digital marketing professional ready to shape the future of mobile content for a premier streaming platform? We are seeking an exceptional individual to drive the vertical video and short-form content experience, directly influencing audience engagement and platform innovation. In this pivotal role, you will be the central force connecting product development with creative execution, ensuring that captivating digital assets reach users in exciting new ways. Your strategic vision and operational expertise will be instrumental in enhancing the user experience, fostering fan retention, and expanding the digital footprint of world-class entertainment. This is an incredible opportunity to make a tangible impact on a product that defines entertainment for a global audience.

What You’ll Do:

• Serve as the primary liaison between the product team, influencer teams, legal, and studio brand and title marketing teams, ensuring seamless alignment on content needs and delivery for programming initiatives.
• Lead the end-to-end planning and execution of vertical and short-form assets for on-platform use, focusing on fan retention and engagement in line with strategic goals.
• Collaborate closely with the product team to ensure all assets meet technical specifications and are optimized for user experience and discoverability within the platform’s application.
• Coordinate across internal and partner teams, providing regular updates, managing content calendars, facilitating feedback loops, and proactively resolving challenges.
• Define and refine content sourcing and delivery processes, leveraging project management tools to track asset lifecycles and meet project timelines efficiently.
• Stay ahead of industry trends in vertical and short-form content, emerging platforms, and user behaviors, applying these insights to inform strategy and execution.
• Uphold the highest standards of brand stewardship, ensuring all content delivered to the streaming platform adheres to company guidelines for quality, innovation, and brand safety.
• Lead intake, prioritization, scheduling, and process improvement for content requests, fostering excellent cross-team collaboration.

Must-Have Qualifications:

• Minimum of 5 years of experience in digital marketing and/or digital content management within consumer-facing media or entertainment.
• Expert understanding of social platforms, digital video, and vertical/short-form content strategies.
• Demonstrated experience managing collaborative projects involving multiple internal and external stakeholders.
• Proficiency with project management and tracking tools (e.g., presentation software).
• Strong organizational and problem-solving skills, with the ability to manage multiple priorities in a fast-paced environment.
• Solid knowledge of major studio brands, franchise content, and a premier streaming platform’s positioning.
• Bachelor’s degree in Marketing, Communication, Business, Operations, or a related field.

Nice-to-Have Qualifications:

• Experience working directly with product, technology, or UX/UI teams on digital content experiences.
• Familiarity with digital asset management workflows, vertical video production, and emerging social/video platforms.
• Demonstrated ability to analyze digital engagement data and recommend optimizations for content performance.

About Aquent Talent:
Aquent Talent connects the best talent in marketing, creative, and design with the world’s biggest brands.
Our eligible talent get access to amazing benefits like subsidized health, vision, and dental plans, paid sick leave, and retirement plans with a match. More information on our awesome benefits!
Aquent is an equal-opportunity employer. We evaluate qualified applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status, and other legally protected characteristics. We’re about creating an inclusive environment—one where different backgrounds, experiences, and perspectives are valued, and everyone can contribute, grow their careers, and thrive.