Content Strategist, Sr / UX Content Strategist

Overview

Are you ready to make a tangible impact at a leading financial services organization that touches millions of lives? Join our dynamic team through Aquent Talent and play a pivotal role in shaping exceptional user experiences. As a Content Design expert, you’ll be at the forefront of creating intuitive and engaging digital products, directly influencing how users manage their financial lives and interact with our platforms. Your strategic thinking and craft will drive clarity, foster trust, and deliver meaningful solutions, balancing functionality with complexity on a highly visible platform.

**About the Opportunity**

We’re seeking a passionate and skilled Content Designer to join a collaborative and innovative design team. In this role, you will be instrumental in crafting the narrative and structure of our digital products, ensuring every interaction is clear, helpful, and aligned with user needs and business goals. This is an exciting opportunity to work within an engaged design team that fosters a learning environment, where your contributions will directly enhance the experience for millions of advisors and retail customers.

**What You’ll Do**

* **Content Strategy & Execution:**
* Apply robust content strategy principles (planning, creation, governance) to projects, delivering high-quality user experiences.
* Collaborate with designers and product partners to architect user experiences, providing a foundation for alignment, prototyping, visual design, and content design.
* Produce high-quality UX content, quickly integrate feedback, identify and solve content design problems, and meet both business and user needs.
* Align content with business requirements and user needs to support core strategic objectives.
* Inform all content decisions based on data, research, and careful planning.
* Write content according to UX writing standards, and align/edit existing or placeholder content to these standards.
* Lead content reviews and influence stakeholders by articulating content design decisions with clear rationale.
* Oversee content direction and actively participate in and/or lead peer reviews.
* Identify gaps in UX writing standards and propose effective solutions.
* **Experience Consulting & Collaboration:**
* Create comprehensive solutions alongside a cross-functional Agile team, considering how digital, physical, and service channels integrate seamlessly.
* Utilize problem definition techniques and data to drive project requirements.
* Facilitate ideation efforts with a strong focus on the problem to solve, fostering a “how might we” conversation.
* Lead reviews and drive decisions, embracing an iterative approach to achieve great products within scope and budget, prioritizing progress over perfection.
* Proactively raise potential roadblocks to team or project leads and collaboratively identify solutions to remove blockers.
* Maintain high standards, including channel and content standards, and adherence to established design systems.
* **Team Leadership & Engagement:**
* Lead projects across various UX disciplines to create seamless experiences.
* Work with teams to estimate project completion based on task completion and resource availability.
* Foresee potential roadblocks and communicate them to project leads.
* Passionately focus on solutions and maintain an optimistic outlook on team goals, mission, and the needs of partners and users.
* Partner effectively across disciplines and functions, building trust through clear expectation setting for processes and deliverables.
* Actively seek and utilize ideas and feedback to strategically guide delivery.
* Foster an inclusive environment by conveying interest in others’ feedback/viewpoints, anticipating reactions, and responding attentively to ideas and concerns.
* Proactively offer support to teammates, guiding activities and refining craft.
* **Your Approach:**
* Employ various communication techniques to showcase work and persuade through rationale and storytelling.
* Propose solutions that benefit all parties and craft compelling arguments to support your position.
* Maintain a clear design position while remaining open and flexible to moderate it when new information emerges.
* Navigate undefined spaces to define potential paths forward through problem definition and design thinking.
* Recognize challenges as an inherent part of the process and collaboratively identify root causes to determine next steps and new directions.

**Must-Have Qualifications:**

* 6+ years of content design experience specifically focused on digital products or equivalent.
* An online portfolio showcasing your process and design thinking.
* Experience with all aspects of a user-centered design process, including user research, developing user flows, creating wireframes, writing for accessibility, and creating content specifications.
* Experience working in a collaborative, multi-disciplinary team within an iterative process and an Agile development methodology.
* Strong self-management skills, comfortable with substantial responsibility, working directly with client partners, and capable of managing your project schedules.
* Proficiency in design tools like Figma, FigJam, and Writer.
* Experience running design sessions with cross-functional teams.
* Effective relationship builder—ability to partner cross-functionally, cross-enterprise, and work effectively with various levels of the organization as well as diverse personality types.
* Comfort in a project-oriented work environment, with a positive attitude and solid work ethic.

**Nice-to-Have Qualifications:**

* 1+ year of content design experience for touch-based mobile interfaces.
* 1+ year of conversational design experience.
* Experience using AI assistants or LLMs for solutioning.

**About Aquent Talent**

Aquent Talent connects the best talent in marketing, creative, and design with the world’s biggest brands.
Our eligible talent get access to amazing benefits like subsidized health, vision, and dental plans, paid sick leave, and retirement plans with a match. 
Aquent is an equal-opportunity employer. We evaluate qualified applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status, and other legally protected characteristics. We’re about creating an inclusive environment-one where different backgrounds, experiences, and perspectives are valued, and everyone can contribute, grow their careers, and thrive.

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