Marketing Manager (III)

Overview

Aquent is partnering with a leading global technology company renowned for its groundbreaking innovations that shape the future of how people connect and experience the world. Join a team dedicated to pushing boundaries and delivering impactful solutions on a global scale.

Are you a strategic marketing leader ready to drive the future of cutting-edge immersive technologies? We’re seeking a dynamic individual to champion product marketing for groundbreaking experiences, shaping how users interact with next-generation innovations. In this pivotal role, you won’t just execute campaigns; you’ll define strategies, influence product development, and bring transformative features to market, making a tangible impact on millions of users worldwide.

**What you’ll do:**

* Become a subject matter expert, influencing product and feature development, conducting market analysis, and providing strategic insights on industry trends.
* Lead the development of comprehensive marketing plans for regional or functional teams, prioritizing goals and defining positioning to engage target audiences.
* Develop and implement content strategies for product marketing across diverse channels.
* Define, track, and analyze key quantitative and qualitative product and business metrics for new and existing ventures.
* Validate market opportunities, leveraging expertise to identify new growth areas and collaborating on strategic rationales and visions.
* Craft compelling product positioning and execute robust go-to-market strategies and messaging for new features and products.
* Translate user insights into actionable strategies, advocating for enhanced user experience and driving engagement across product development and marketing.
* Lead the development of brand positioning, value propositions, and messaging strategies, ensuring consistent communication tailored to specific product goals.
* Independently create and iterate high-quality marketing content, collaborating with cross-functional teams for alignment and publication.
* Initiate and manage user research initiatives, leveraging internal and external partners to gather critical insights.
* Drive and optimize medium to large-scale marketing campaigns, assets, and programs, analyzing performance to achieve strategic objectives and engage target audiences.

**Qualifications:**

* Proven experience in product marketing, including messaging development, campaign management, and partner liaison.
* Demonstrated ability to drive product marketing strategy and influence internal and external stakeholders.
* Experience with medium to large-scale campaign development, execution, and performance analysis.
* Strong analytical skills to define, track, and interpret product and business metrics.
* Expertise in market analysis, opportunity validation, and identifying industry trends.
* Ability to develop compelling product positioning, value propositions, and go-to-market plans.
* Experience in developing user insights and advocating for user experience improvements.
* Proficiency in creating high-quality marketing content and managing its production.
* Skilled in scoping and managing user research initiatives.
* Excellent communication, collaboration, and stakeholder management skills.

**About Aquent Talent:**

Aquent Talent connects the best talent in marketing, creative, and design with the world’s biggest brands.
Our eligible talent get access to amazing benefits like subsidized health, vision, and dental plans, paid sick leave, and retirement plans with a match. We also offer free online training through Aquent Gymnasium. More information on our awesome benefits!
Aquent is an equal-opportunity employer. We evaluate qualified applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status, and other legally protected characteristics. We’re about creating an inclusive environment-one where different backgrounds, experiences, and perspectives are valued, and everyone can contribute, grow their careers, and thrive.