Creative Director

Overview

Aquent is proud to partner with a pioneering digital agency that is revolutionizing how B2B brands connect with their audiences. We are seeking an inspiring creative visionary to step into a high-impact leadership role where you will directly shape the future of B2B marketing. In this position, your strategic brilliance and creative direction will not only elevate a diverse portfolio of brands but also foster a culture of cutting-edge innovation, leaving an indelible mark on the agency’s growth and the success of numerous industry-leading clients.

About the Opportunity

Our partner is an innovative, results-driven agency renowned for delivering strategic insights and measurable business growth. By joining this dynamic team, you will serve as the ultimate creative authority, guiding a multidisciplinary group of talented professionals and collaborating directly with executive leadership. This is a unique opportunity to champion creative excellence at scale, driving service expansion, client retention, and groundbreaking campaign execution across a variety of thriving industries.

Your Impact and Responsibilities

• Set and drive the overarching creative vision and strategic direction across a broad portfolio of B2B client accounts, acting as a trusted senior advisor at the executive level.
• Oversee all stages of the creative lifecycle—including strategy, concepting, design, production, and post-production—to ensure work scales seamlessly across omnichannel campaigns.
• Lead, mentor, and nurture a large, multidisciplinary team of creative professionals, including senior managers and associate directors.
• Establish and evolve team structures, workflows, and quality assurance standards to optimize efficiency and ensure best-in-class output across performance marketing, demand generation, account-based marketing, and product marketing.
• Partner with executive leadership and business development teams to pitch new business, expand service offerings, and secure new client partnerships.
• Strengthen client retention by consistently delivering high-performing creative solutions and identifying organic growth opportunities within existing accounts.
• Design and implement repeatable processes that enable seamless, effective collaboration between creative strategists and paid media strategists.
• Represent the agency’s creative practice externally through thought leadership, industry events, and published insights.
• Drive positive financial outcomes by optimizing resource allocation and aligning creative delivery with overarching business growth objectives.
• Leverage emerging AI technologies to enhance, streamline, and optimize business processes and creative workflows.

Must-Have Qualifications

• Proven B2B experience in a senior creative leadership role within a creative or media advertising agency environment.
• Deep industry expertise in one or more of the following sectors: SaaS/enterprise software, professional services, manufacturing, medtech/life sciences, logistics, supply chain, or distribution.
• A robust B2B portfolio demonstrating a successful track record of conceptualizing and executing large-scale, omnichannel creative campaigns.
• Multidisciplinary mastery across copywriting, design, production, strategy, or post-production, with the ability to guide and evaluate all functions at a leadership level.
• Demonstrated success managing, developing, and inspiring large creative teams across multiple accounts and industries.
• Strong business acumen with a history of driving client retention, service expansion, and new business acquisitions.
• Exceptional executive-level presentation and communication skills, with the ability to confidently advise senior client stakeholders and internal executives.
• Comprehensive understanding of creative best practices, strategic planning, compliance, project management, and operational leadership.
• A visionary leadership style with a passion for building collaborative team cultures and pushing creative boundaries to deliver measurable business results.