Marketing Specialist (III)

Overview

Aquent is proud to partner with a globally recognized, innovative company that is at the forefront of shaping the digital landscape. This organization is renowned for its groundbreaking advancements and commitment to excellence, impacting millions worldwide through its diverse portfolio of initiatives.

Are you a marketing powerhouse ready to drive significant impact and elevate a brand’s presence on a global stage? We are seeking a dynamic and results-oriented individual to step into a pivotal role, where your strategic vision and execution prowess will directly influence brand recognition, market engagement, and business growth. This is an incredible opportunity to be a key individual contributor, leading complex projects from concept to completion and making a tangible difference in how a leading organization connects with its audience, ultimately contributing to the company’s continued success and innovation.

In this high-impact role, you will be instrumental in guiding the full lifecycle of marketing campaigns and projects, from strategic planning to successful execution and post-campaign analysis. You will leverage your expertise to build brand recognition, develop strategic marketing plans, and foster strong relationships with both internal stakeholders and external agencies. Your work will ensure that all initiatives are not only high-quality but also deliver maximized return on investment, solidifying your position as a subject matter expert and thought leader within a forward-thinking marketing organization.

**Key Responsibilities:**

* Lead and execute mid-size to large-scale marketing projects and campaigns from inception to successful completion, managing the full lifecycle from budget reconciliation to social media promotion.
* Develop and implement comprehensive internal and external promotion plans to maximize awareness and engagement, collaborating with growth, content, and design teams, utilizing advanced digital tools.
* Drive in-depth data analysis and insight development to identify new marketing opportunities and uncover critical audience insights.
* Formulate and implement innovative marketing strategies to achieve significant business results, overseeing content positioning and program development across social, on-network, and off-network media channels.
* Collaborate with senior marketing leadership to define project strategies and objectives, spearheading initiatives focused on customer advocacy and engagement, and identifying new sponsored opportunities and experiential activations.
* Manage and direct multiple media agencies, optimizing workflow and ensuring strategic alignment with media objectives.
* Cultivate strong partnerships with stakeholders to ensure all content and campaigns consistently reflect brand voice and quality standards across all media and social channels.
* Act as a subject matter expert and thought leader, establishing best practices for advertising and aligning strategic marketing efforts across the organization globally.
* Oversee the tracking, analysis, and reporting of campaign and project ROI, utilizing customer relationship management (CRM) or project management systems to measure pipeline, revenue, and MQL metrics, and partnering with sales teams to maximize campaign impact.
* Serve as a primary point of contact for complex, large-scale media planning, coordinating with global teams to ensure scalable strategies.
* Lead the development, implementation, and analysis of creative social media content, social selling programs, and employee/leadership activation strategies.
* Manage external relationships with a diverse range of vendors and agencies, including contract negotiation, event planning (spatial, audiovisual, activation, swag, food and beverage), virtual suppliers, and speaker agents.
* Drive the creation and execution of pioneering marketing communications strategies to amplify media and public presence.

**Must-Have Qualifications:**

* Demonstrated proficiency in media placement strategies.
* Expertise in social media management and campaign execution.
* Strong affiliation and adaptability skills, thriving in dynamic environments.
* Proven creativity in developing innovative marketing solutions.
* Experience with influencer marketing initiatives.
* Extensive background in event management, from planning to execution.
* Exceptional communication skills, both written and verbal.
* Solid understanding and application of Search Engine Optimization (SEO) principles.
* Proficiency in deal negotiation.
* Deep insights into consumer behavior.
* A mindset for “10x thinking” – pushing for exponential growth and impact.
* Strong focus on growth-oriented strategies.
* Experience in team management.
* Excellent project management skills.
* Comprehensive knowledge of media landscapes and channels.
* Proven ability in stakeholder engagement and relationship management.
* Advanced skills in data analysis and synthesis for strategic decision-making.

**About Aquent Talent**

Aquent Talent connects the best talent in marketing, creative, and design with the world’s biggest brands.
Our eligible talent get access to amazing benefits like subsidized health, vision, and dental plans, paid sick leave, and retirement plans with a match. We also offer free online training through Aquent Gymnasium. More information on our awesome benefits!
Aquent is an equal-opportunity employer. We evaluate qualified applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status, and other legally protected characteristics. We’re about creating an inclusive environment-one where different backgrounds, experiences, and perspectives are valued, and everyone can contribute, grow their careers, and thrive.

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